Recent Podcast interview of Johanna Pinder-Wilson, Owner at "Johanna Pinder-Wilson 20th Century and Antique Furnishings for Interiors" by Edward Daniel of Busibuddies
Includes:
- Style ethos and collection of objects
- Johanna’s background and love of reinvigorating, revamping and upcycling objects
- Sourcing for clients – extracting information on what is sought, aligning requirements and clarifying interpretation
- Career diversification – “All paths lead to Rome”
- Customer relationships – My ‘3 Cs’: customers to become clients through repeat business and to empower clients to become curators of their own collections
- Style Descriptors and trends going forward – possibly ‘Art Techno’ ?
- Virtual Showroom, viewings by appointment
- Client satisfaction – quality product, good service, customer care
- News & Views articles – motivation is to share knowledge and be approachable; articles open up topics of interest and discussion
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